A string of anti-Muslim tweets was ‘liked’ from the famed tea cafe Chaayos’s Twitter handle landed the company in hot water, with social media users wondering if it’s the company’s official policy.
Anushka Jain, a Twitter user, provided a screenshot of the company’s Twitter profile. Many anti-Muslim tweets were ‘liked’ by the company in the handle’s likes section. Ms Jain tweeted the screenshot, asking, “Is this official @Chaayos policy or a social media intern gone crazy?”
Many users were angered by the tweets, and the company was criticized for their actions.
So is this official @Chaayos policy or some social media intern gone crazy? pic.twitter.com/TFAE5L4k6O
— Anushka Jain (@iamanushkajain) September 1, 2022
Here’s what Twitter has to say:
Absolutely disgraceful @Chaayos.
Purely bigoted, hate filled people running the show.This ideology will help politicians who aim to breed hate selectively but it will destroy food outlets that aim to serve all. Remember that.
— Doctor Roshan R 🌍 (@pythoroshan) September 1, 2022
If an employee of theirs was behind this, I can only imagine how toxic a workplace Chaayos must be for minorities. https://t.co/Zpwq1EhVSj
— . (@0mxrz) September 1, 2022
Following widespread criticism, the company issued an apology, claiming that the tweets were ‘inadvertently’ liked from their account. In a tweet, they stated, “There was an offensive tweet that was inadvertently liked from our account. Chaayos detests and denies any view mentioned in the said tweet. We apologize to everyone and to those who were impacted by it.”
We want to assure our guests and Team that as a responsible organisation we have always respected people of all faiths equally and shall continue to do so forever.
We are investigating what led to this and shall take corrective action asap.— Chaayos (@Chaayos) September 1, 2022
They further stated that they “always respected people of all faiths equally,” the company further said that they are “investigating what led to this and shall take corrective action asap.”
While the company would not be Islamophobic, the social media manager severely ruined the company’s image. The company needs to investigate the incident thoroughly and needs to take corrective measures to rectify the error. Moreover, if the account was hacked, it needs to increase the security of its social media accounts. Until the company completes its investigation, we cannot give a clear judgment.
References: The Cognate
